We’re so happy to introduce
Willow Hugs — Comfort Through Coloring
Willow Hugs was created from a deep belief that children deserve gentle support through life’s hardest and most meaningful moments.
Willow Hugs coloring books offer a gentle way to introduce these topics in ways young children can understand—creating space for connection, reassurance, and meaningful conversations along the way.
As parents and caregivers, we all want to support our children the best we can—but sometimes it’s hard to know how to begin difficult conversations.
Our mission at Willow Hugs is to help children gently navigate life’s changes, challenges, and big feelings—while helping them feel heard, understood, and supported—and to offer parents and caregivers a comforting tool to guide meaningful conversations and build resilience through expressive creativity.
Our upcoming coloring books will explore topics like food allergies, adoption, sick parents, divorce, anxiety, autism, bullying, first day of school, becoming a big brother or sister, and so much more. Our list is nearly endless—because childhood comes with so many moments that deserve care, comfort, and conversation.
Each book includes a soft introduction to the topic, lovable characters and scenes to color, feelings friends to help children explore and express emotions, activity pages, and a certificate of completion.
Our first books is out - and more are coming soon!
Follow along here for updates—we’re so happy you’re with us!
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Contact us:
Willow Hugs
609 Engelhart Drive
Madison, WI 53713
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